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The Business of PPC | PPCChat Roundup EP260

Listen here to our experts give their opinions on the business of PPC:

In today's episode, we have Julie leading us on a talk about the Business of PPC tracking in 2023. So this is where we answer questions around, what's it like working in PPC, how long we've been doing that? How do we do contracts and agreements? What do we find challenging talking about with. Clients dealing with clients, you know, any of our business questions and, and so forth.

Platform melt down

So we've got five questions that we go through today. And, it's an interesting chat from people who have been in this industry for a long time, including myself. I can't believe it's been as long as I've been in it.

But I won't give it away. You're going to have to listen after the intro to hear how long we've been in this industry. There are many, many veterans in this industry who give their advice on how to keep going on in this industry, how to have longevity in this industry.

Questions covered: Q1 How long have you been working in PPC? And are you/have you been agency, in-house or consultant/freelancer?

Q2 Let’s start with contracts or agreements. Do you currently use contracts or agreements with your clients? If not, why not?

Q3 Is there anything in your contract that is there because you learned something the hard way? If so, what is it?

Q4 What is your biggest challenge on the business side of PPC?

Q5 Do you have a business of PPC questions vexing you right now? Maybe we can help!

For any feedback about the podcast, or maybe you want to give a correction about anything that has been shared to get in touch with me on Twitter, my DMS are open on the handle, @themarketinganu, or on LinkedIn.

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