About Anu
Anu is the founder of PPC Live, a networking event that takes place once a quarter. She is also the Paid Media editor at Search Engine Land.
Email: themarketinganu@gmail.com
Anu's role at PPC Live
Anu Adegbola is the Founder and CMO of PPC Live, a prominent UK-based paid media community and event platform. She moderates the event and leads the unique panel, which encourages all audience members to share their wins and challenges. It's a panel that has been run at SMX Advanced in the US.
She also hosts and produces the weekly PPC Live The Podcast (formerly known as the PPCChat Roundup), where she recaps Twitter’s #PPCChat discussions and interviews paid search experts about their biggest PPC wins and failures.
So, at PPC Live, Anu is both the creative driving force behind the brand and the public voice through its podcast and events.
Awards
Top 50
Most Influential PPCer
PPCsurvey.com (2024)
Marketer
Of the Year
YunoJuno (2021)
Positions
April 2024 - Present
May 2022 - Present
March 2018 - Present
September 2017 - Present
Search Engine Land - Paid Media Editor
* Reporting on the latest developments in paid media and digital marketing.
* Helping to plan, choose speakers and moderate Q&As at SMX
* Writing the SEL newsletter to drive more traffic to our website.
The organiser of the only London organised PPC focused networking event. Ticket prices don't exceed £49! Every three months from July 28th. In the heart of London, UK.
PPC Live The Podcast (formerly PPCChat Roundup Podcast) - Host & Producer
Host, producer and editor of the podcast that has been called “your go-to if you don’t make it to the #ppcchat [live discussions], and even if you do”!
Since 2025, we have been discussing f*ups our PPC experts have experienced and how they overcame them.
MindSwan - International PPC Consultant/Coach
- Working with Agencies and Advertisers on Paid Media projects covering strategy, analysis, & execution
- Sourcing and sharing the best practice of Paid Search, Google Ads Automation and Microsoft Excel reporting,
- Developing and implementing brand strategy,
- Assisting with developing content for sales implementation,
TESTIMONIALS
Anu's sense of vision and possibility is something I've always admired and when she joined Brainlabs in 2020, I had the privilege of seeing the inner workings of this process.
.png)
Carrie Albright
Social Media Coordinator - NAAEE
From our first phone conversation, I knew I would love working with Anu and that she was special. And she proved this over the months that we worked together, as well as through the friendship we have built since then.
.png)
Marta Garcia Bravo
Senior Search Associate Director, MediaCom
Anu was genuinely a joy to work with. When she joined as the new leader of the team she took the time to meet with everyone individually. Although that may sound like a small act, it was rather nice.
.png)
Chase Bogan Sellars
Senior Graphic Designer, Brainlabs
Anu has a thirst for knowledge and consistently pushes herself to excel, whether that's in the sales number she hits or the innovations she brings to the team.
Chris Ellsmore
General Growth Manager
Monica Vinader Ltd
I had a brilliant opportunity to work with Anu at Zoopla. She was not only a PPC Manager but also a great Mentor. I was impressed with Anu's ability to handle the toughest clients - effortlessly.
Pavani KV
Senior SEO Manager -
Moda Furnishings Ltd
Of the very many marketers I have trained in recent years Anu stands out for a number of reasons. She is smart and has a keen grasp of strategy.
Mark Ritson
Virtual Marketing Professor
Marketing Week Mini MBA