Julie leads us in our discussion of - if platforms had honest tag lines. Yes - we have loads of opinions about what the platforms are really doing instead of what they tend to say at their industry conferences.
So today we're led by the awesome Julie Bacchini taking us on a very interesting topic. Pretty much spun out of, Amalia Fowler mentioning the fact that she does not like pizzas. So we decided to have topic on, controversial unpopular takes on PPC and non PPC thoughts. And we looked at platforms as a whole, but not just that, but different tactics within mainly like paid search, but also paid social.
I will unashamedly say that the inspiration of this blog came from a source I use regularly for expert knowledge about Paid Search - SEMRush. I was thinking - what should I write about next on my blog. After doing a quick google search I was drawn to this article.
It’s a 2015 article, yet it is still ranking above the fold on Page 1. A lot of people must still be interested in it. As I was reading through the blog - I thought, I have some answers to these problems. So here they are.
Read all about the state of digital marketing and what people in the industry are doing.